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Roesner & Zeng / Deceptive Ads

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Roesner & Zeng / Deceptive Ads

Both news and misinformation sites have misleading or sneaky advertising built to trick readers. If the ads are ubiquitous, does that mean they actually work? 

Listen to part 2 of Skeptic Check: Stay Skeptical, featuring Franziska Roesner, Associate Professor in the Paul G. Allen School of Computer Science and Engineering at the University of Washington, and Eric Zeng, graduate student in the Paul G. Allen School of Computer Science and Engineering at the University of Washington, who sifted through 55,000 problematic ads to better understand the prevalence of deceptive ads. v

Stay Skeptical:

Part 1: Carl Bergstrom / New School B.S.

Part 2: Roesner & Zeng / Deceptive Ads

Part 3: Carl Bergstrom / B.S. Detection

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Big Picture Science is an immersive radio show and podcast that reveals the unexpected connections in science.

Our Skeptic Check episodes take a critical look at extraordinary science claims and pseudoscience.

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